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WE'RE BIG
ON BRANDING

Humans are creatures of habit – it is why we stick with the brands we identify with, and a lot of us don’t even realize it! From the imagery they display to the tone of voice in their messaging, your favourite brands always reach you and keep you coming back… and they know you better than you’d think.

 

As consumers and business owners ourselves, we know what can make or break a brand, a product, or a message and we pride ourselves on being experts in developing and guiding brands to reach and retain their perfect consumer base.

Branding Kit Mockup Caitlin Nicole

WHO WE WORK WITH

At Howler, we are conscientious creators - we love working with

the forward thinkers, the go-getters, the mark-makers!

 

We work with clients representing a broad spectrum of industries – from the ‘Mom & Pops’ to the ‘Big Wigs,’ we custom tailor every project to fit all objectives at any budget.

HOWLER DESIGNED LOGOS & BRANDING:

WHAT WE OFFER

 Start-to-Finish Brand Builds

Brand Identity

Brand Development

Brand Voice

Brand Workshops

Brand Look

WHY WE DO IT

Helping you helps us!

Our mission is to build brands that make your world a better place. When you’re looking your best, that reflects. When you win, so do we. Call it… Symbiotic Success!

Jons Gardening Services Logo Nelson New Zealand
Wildcoast Jewelry Logo Design

In short, we find immense joy in helping brands reach their full potential and in delivering top results for the people behind the project. It is our absolute pleasure to assist in building the best versions of people’s visions. 

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JonsGardeningServicesLogo_HowlerCreative_NelsonNZ

I met Liat through my girlfriend who has changed her branding and advertising for her make-up business in an amazing way. I needed some branding for my gardening business but wasn’t sure what I wanted. We had a few discussions and Liat was very good at listening but also trying to shape what I wanted.

 

Over a few sessions, she got designs back to me and she was very patient with me and was able to create and visualise what I wanted.

 

The final result was amazing and I couldn’t have asked for more regarding the final logo and designs. It just encapsulated exactly what I wanted for my business and what I was trying to project, it also looks very cool and modern. Would recommend Liat in a heartbeat, she is extremely talented and she is amazing at what she does.

- Jon , Jon's Gardening Services 

BRANDING PACKAGES

BRANDING PACKAGES

A 2-4 week process designed to bolden brand identity, strengthen online strategies, increase brand awareness, and get you on your way to connecting with ideal audiences.

Work one-on-one with Howler to develop a unique & impactful brand identity and strategy that will reflect your company’s core values and vibe. You’ll be included in every step of our process to ensure a cohesive, custom brand experience.

We'll build a brand that feels like YOU.

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JUST
THE LOGO

JUST LIKE IT SOUNDS

Looking for a quick-turn around and an affordable solution? While we do offer "just the logo" we recommend a call to discuss your needs.

This package is for you if:

 

 

You are a needing a logo for a small business, charity, event, wedding logo, etc. Having just one logo, won't fit in every place. With our brand bundles, you get a logo version for every situation.

What's Included:

  • 30 Minute Design Strategy Call ​

  • 1 Logo (2 concepts to choose from, 2 revisions)

  • Full Color Palette​

  • All logo filetypes in all colors (JPG, PNG, EPS, PDF, SVG)

Timeline: 1 - 2 Weeks

Investment: Starting at $599

Each project requires a deposit before we start. Payments plans are typically broken up into 1, 2, or 3 installments.

THE BRAND NECESSITIES

THE 'GET STARTED' PACKAGE

This package is perfect for start-ups and small businesses, which includes all the essentials to hit the ground running.

 

This package is for you if:

 

You need to look professional but aren’t ready for a full brand package. You’re just starting out and would like to get up and running quickly or you only need a small amount of branding for now.

What's Included:

  • 60 Minute Brand Strategy Call 

  • Brand Questionnaire (includes questions about target audience, brand value and design)

  • 1 Primary Logo (2 concept to choose from, 2 revisions)

  • 2 Submark Logos (secondary, badge, monogram, or emblem)

  • Full Color Palette

  • Brand Board (color codes, logo usage, and font usage guides)

  • All logo filetypes in all colors (JPG, PNG, EPS, PDF, SVG)

Timeline: 2 - 3 Weeks

Investment: Starting at $1500

Each project requires a deposit before we start. Payments plans are typically broken up into 1, 2, or 3 installments.

THE BIG
BRAND

THE FULL-ON BRANDING PACKAGE

 

For businesses who are growing fast, or larger companies that need the full bottom to top brand development with all the bells and whistles.

This package is for you if:

You know your business and where it’s going; you might be an established company ready to evolve and grow, or you might be looking to invest in a strong brand upgrade to launch or reintroduce your business.

What's Included:

  • 60 Minute Brand Strategy Call 

  • Brand Questionnaire (includes questions about target audience, brand value and design)

  • Moodboard 

  • 1 Primary Logo (1 concept to choose from, 2 revisions)

  • 2 Sub-mark Logos (secondary, badge, monogram, or emblem)

  • Full Color Palette

  • Brand Fonts / Typography

  • Brand Elements ( 1 - 4  icons, illustrations or patterns)

  • Brand assets (Business card design, social media suite: Profile pictures, Story highlight icons, 1 post and 1 story template)

  • Brand Guide (10+ page guidebook with a color codes, logo usage, and font usage)

  • All logo filetypes in all colors (JPG, PNG, EPS, PDF, SVG)

Timeline: 4 - 6 Weeks

Investment: Starting at $2500

Each project requires a deposit before we start. Payments plans are typically broken up into 1, 2, or 3 installments.

Image by Efe Kurnaz

THE PROCESS

1: Develop

You bring the inspiration and we'll draft a mood board. We'll chat about your needs, wants, and visions and we'll develop your branding suite.

2: Design

We'll create two brand concepts for you to choose from with mock-ups to help you visualize the assets coming to life. 

3: Fine Tuning

You get to spend some time with your brand concepts and come back to us with edits - up to two rounds of revisions are included, additional revisions are billed hourly.

4: Finish Line

Once the final revisions have been made, we’ll produce your final files and deliver every brand asset you'll ever need including a handy instruction manual for you & your team.

OTHER BRANDING SERVICES

OTHER BRANDING SERVICES

Creative Design

BRAND AUDIT

Brand Audit

If you are feeling unsure or uninspired with your brand and you are ready for a professional to take the reigns and find a new direction, this is for you. We take a look at everything you currently have from logo, branding, socials, website, etc and see what gaps need to be filled and what may need some updates. 

 

What's Included:

  • Full brand audit (We look at it all)

  • 60 Minute Brand Call where you can ask anything you want and we spill the beans

  • Custom plan for your next steps 

Once you pay and book in a call, an email within 24-48 hours with the next steps to schedule your brand therapy session. In addition, we will send over a questionnaire before the consultation and some tips to prepare for your call.​

Investment: $450

  • When will my project start?
    Once we have chatted about your project (details, deadlines, costing) and received all content (imagery, copy, etc.) we can get started. Any flat rate projects will require a non-refundable 30% deposit to begin, we will let you know whether your project is hourly or flat rate. We require a minimum 48 hour (business days) heads up for all projects. If you're looking for a quicker turn around a 25% rush fee will be added to your invoice.
  • What do I need to begin?
    All images, copy and any other assets for your project are needed to start any project. If you are looking for help creating content, we are more than happy and ready to do so. These services can be added to any quote/invoice.
  • What are your rates for design work?
    We charge an hourly or a flat rate depending on the project. It's best to set up a call with us to chat about the details so we can provide you with a quote. Our hourly rate for design is $75/hr.
  • Do you offer payment plans?
    The simple answer....Yes. Depending on the project quoted, we can offer a few options for payment plans.
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